lolol, my BF could really have used this for an assignment in one of his PR classes a few weeks ago. He was supposed to be citing examples of polling as a method of swaying public impression. Essentially, using the wording of the poll or information (and lack thereof) presented with it to sway the results of the poll and in turn, sway the remainder of the public's perception of what the popular opinion is. That, in turn, results in actually swaying the majority because we're all sheep and influences government decision-making in a way that doesn't truly reflect the interests of the public.
Think they did it on purpose or that they just slapped it together without thinking? I see the Freep sensationalize and play the public so much it makes me want to start a respectable news source.